1. Information we collect
1.1 Information you give us directly
- Full name and partner's name
- Mobile phone number — used for communication, WhatsApp, and order updates
- Email address — used for booking confirmations, login, receipts, and notifications
- Wedding event date, city, and venue details
- Guest count and service preferences
- Payment information — we do not store card details. All payment data is handled by Razorpay (PCI-DSS compliant).
- Address — for product deliveries only
- Communications — messages sent to us via WhatsApp or email
1.2 Information collected automatically
- Device type, operating system, and browser type
- IP address and approximate location (city level only)
- Pages visited, time spent on pages, and links clicked
- Referring website or source that brought you to MyShaadiStore
- Cookies and similar tracking technologies — see Section 6
1.3 Information from third parties
- If you log in using Google OAuth — your name and email as shared by Google
- Payment status information shared by Razorpay after transaction completion
2. How we use your information
We use the information we collect for the following purposes:
| Purpose | What data is used |
|---|---|
| Creating and managing your account | Phone number, name, email |
| Processing your service and product orders | Name, phone, event details, address, payment status |
| Sending order confirmations and receipts | Email address, WhatsApp number |
| Assigning vendors to your order | Event date, city, service requirements, guest count |
| Sending balance payment reminders | Email and WhatsApp number, outstanding amount |
| Processing refunds and store credit | Payment method details, order history |
| Responding to WhatsApp and email support queries | Communication content, order details |
| Improving the platform — analytics and testing | Anonymised usage data, device info |
| Sending marketing messages — with your consent only | Email and WhatsApp number |
| Complying with legal obligations | Any information required by law |
We do not sell your data
MyShaadiStore never sells, rents, or trades your personal information to third-party marketing companies or data brokers. Your data is used only to provide you with our wedding services.
3. Sharing your information
We share your information only in the following limited circumstances:
3.1 With our vendor network
When a vendor is assigned to your order, we share the following with them — and only what is necessary:
- Your first name only (not full name) — shared at time of order assignment
- Event date and venue area (not full address) — shared at time of assignment
- Full venue address and contact number — shared only 24 hours before your event date
- Special requirements relevant to the service they are delivering
Vendors never see your payment details, order total, MyShaadiStore's markup, or any other orders you have placed.
3.2 With our service providers
- Razorpay — payment processing. Governed by Razorpay's own privacy policy.
- Resend — transactional email delivery
- Google — if you use Google OAuth login or Google Workspace email
- Oracle / hosting provider — website infrastructure
- WhatsApp Business API — for notifications and support messages
3.3 For legal compliance
We may disclose your information if required by law, court order, or government authority, or to protect the rights, safety, or property of MyShaadiStore, our customers, or vendors.
3.4 Business transfer
If MyShaadiStore is acquired, merged, or undergoes a change of ownership, your information may be transferred to the new entity as part of the business assets. We will notify you of any such change.
4. Data storage and retention
Your personal information is stored on secure servers in India. We retain your data for as long as your account is active and for a reasonable period thereafter to comply with legal obligations, resolve disputes, and enforce our agreements.
| Data type | Retention period |
|---|---|
| Account information (name, phone, email) | Active account + 3 years after last activity |
| Order and booking history | 7 years — required for GST and financial compliance |
| Payment transaction records | 7 years — required by Indian tax law |
| Communication records (WhatsApp, email) | 2 years from last communication |
| Usage and analytics data | 12 months — anonymised after 6 months |
| Vendor application data | 2 years whether accepted or rejected |
5. Your rights
Under the Information Technology Act 2000 and the Digital Personal Data Protection Act 2023 (DPDP Act), you have the following rights regarding your personal data:
- Right to access — you can request a copy of the personal data we hold about you
- Right to correction — you can request correction of inaccurate or incomplete data
- Right to erasure — you can request deletion of your data, subject to legal retention requirements
- Right to withdraw consent — you can withdraw consent for marketing messages at any time
- Right to grievance redressal — you can raise a complaint about how your data is handled
To exercise any of these rights, contact us on WhatsApp at +91 91521 80808 or email connect@myshaadistore.com. We will respond within 30 days.
6. Cookies and tracking
MyShaadiStore uses cookies and similar tracking technologies to improve your experience. For full details, see our Cookie Policy at /legal/cookie-policy.
| Cookie type | Purpose | Can you opt out? |
|---|---|---|
| Essential cookies | Required for the website to function — login sessions, city selection, basket contents | No — the site cannot function without these |
| Analytics cookies | Understand how visitors use the site — pages visited, time spent, errors | Yes — via browser settings or Cookie Settings |
| Preference cookies | Remember your city selection and preferences across visits | Yes — via browser settings or account settings |
| Marketing cookies | Show relevant wedding service ads — only if you have consented | Yes — withdraw consent at any time |
7. Children's privacy
MyShaadiStore is intended for use by adults aged 18 and above. We do not knowingly collect personal information from anyone under 18. If we become aware that we have collected data from a minor, we will delete it immediately. If you believe a minor has provided us with their personal information, please contact us on WhatsApp.
8. Security
We implement appropriate administrative, technical, and physical security measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. These include:
- HTTPS encryption on all pages
- Secure password hashing for admin accounts
- OTP-based authentication — no passwords stored for customers
- Razorpay PCI-DSS compliance for all payment processing
- Vendor NDAs requiring data confidentiality
- Access controls — only authorised team members can access customer data
No method of data transmission or storage is 100% secure. While we take all reasonable precautions, we cannot guarantee absolute security. In the event of a data breach that affects your rights, we will notify you within 72 hours as required by law.
9. Third-party links
Our website may contain links to third-party websites — social media platforms (Instagram, Facebook, YouTube), payment gateway (Razorpay), and others. This Privacy Policy applies only to www.myshaadistore.com. We are not responsible for the privacy practices of third-party websites and encourage you to read their policies separately.
10. WhatsApp communications
MyShaadiStore uses WhatsApp for order notifications, support, and vendor coordination. By providing your mobile number and using our services, you consent to receiving WhatsApp messages related to your orders, bookings, and account.
- You can opt out of marketing messages by messaging 'STOP' to our WhatsApp number
- Transactional messages — order confirmations, payment receipts, event reminders — cannot be opted out of as they are essential to your order
- We do not share your WhatsApp number with vendors until 24 hours before your event date
11. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any changes will be published on this page with the updated effective date. If changes are significant, we will notify you via WhatsApp or email.
Continued use of MyShaadiStore after changes constitutes your acceptance of the updated Privacy Policy.
12. Grievance officer
In accordance with the Information Technology Act 2000 and the DPDP Act 2023, you may contact our Grievance Officer for any data-related complaints:
| Field | Details |
|---|---|
| Grievance Officer | Designated representative, MyShaadiStore |
| Company | EPICENHANCE SERVICES & PRODUCTION PRIVATE LIMITED |
| Address | Shop No. 2, Bandra Plot Bakery, Jhula Maidan Road, Opp Quality, Jogeshwari East, Mumbai — 400060, Maharashtra, India |
| +91 91521 80808 | |
| connect@myshaadistore.com | |
| Response time | Within 30 days of receiving a complaint |
Need help?
Reach out — we respond 10 AM to 8 PM, Monday to Saturday.
Registered office
EPICENHANCE SERVICES & PRODUCTION PRIVATE LIMITED
Shop No. 2, Bandra Plot Bakery, Jhula Maidan Road, Opp Quality, Jogeshwari East, Mumbai — 400060, Maharashtra, India